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I think of HTC as one of those artists who's toured for years, has excellent material, but never quite has the breakthrough hit. You know, Rufus Wainwright. There are those who believe one of the reasons, in HTC's case, is its marketing. Its attempts at humor -- or even self-deprecation -- have sometimes been misunderstood. Or, indeed, not understood at all. I still wake up in trauma, wondering why the company launched its excellent HTC One with a parody of ."Today, my eyes have been struck by another possibly humorous HTC offering. This purports to be an anthem to the brand, one that offers the occasional spittle rapped in the direction of its rivals, Apple and Samsung.

We hear that HTC simply "can't be beat." We also hear the insistent declaration that HTC holds "the crown."We also hear the Samsung Galaxy being mercilessly besmirched: "More than a few clowns stole what we originated, We own the universe, your Galaxy is overrated."And whom could HTC be referring to with this: "Your iphone x charger case phone was all glass/Why you change your tune now? Your chip is slower/But you'll never touch our BoomSound"?, The main performer in this opus is Greg Carr (aka Doc G), of the once well-known PM Dawn, But the white man looking like a nerd who's crashed an orgy is called, according to YouTube, David Bruce..

He moves not like Jagger, but like a marketing executive at a goth wedding. Oddly, he bears a remarkable resemblance to David Bruce, senior marketing manager at HTC. There's something healthy about using your real name for your artistic endeavors. There's also something healthy about having enough joy in your heart to be a marketing manager who's also an antimarketer. How, though, can HTC finally get the credit that many believe it deserves? I fear, you see, that the crown it currently holds is made of a little too much glass and cardboard.

The invitation features the phrase "What's next" and a slim, curving silver line against a black background, Samsung seems to believe it's whispering "Galaxy S6," "intrigue," "allure," "curvaceous." But what people iphone x charger case are actually hearing is "fork.".@_chemamalaga@somospostpc@matiass@jlacort Samsung Galaxy Fork pic.twitter.com/RWRv4mKQ38, Samsung Galaxy Fork references have reached Twitter, where a few people have to taken it upon themselves to flesh out the invite to make it a much more obvious fork, Of course, it could also be an artfully lit photograph of a spork or a side view of a slinky silver Mercedes, It may even be the curved display edge of the Galaxy S6, but that would be boring..

Maybe Samsung will have the gumption to buck the high-tech trend and instead unveil a new line of utensils in a move designed to threaten industry stalwarts like Oneida and Martha Stewart. I would buy a Samsung flatware set, especially if it had Bluetooth, built-in memory, cell connectivity and a comfortable grip for ease of capturing vegetables. Are we all overreacting to the fork resemblance? I attempted to re-create the event invitation using nothing but a sticky note and a utensil from my kitchen drawer. I think I did a pretty good job. Decide for yourself.

Samsung has something slightly curvy planned for its big product unveiling event on March 1, and it looks suspiciously like silverware, There's an art to creating an invitation for a major technology event, You want to hint at what's to come without really giving anything away, Apple has been a master of this, Usually you get spare graphics and a short phrase designed to generate excitement, Samsung's latest iphone x charger case take on this phenomenon is its invite to the Galaxy Unpacked 2015 event on March 1, Be respectful, keep it civil and stay on topic, We delete comments that violate our policy, which we encourage you to read, Discussion threads can be closed at any time at our discretion..

Kim Seok-pil has stepped down as Samsung's head of mobile marketing due to health reasons, Reuters reported Tuesday, citing people who claim to have knowledge of the nature of his temporary departure. Kim will return to Samsung at a later time, though it's unclear in what capacity. In his place, Samsung has appointed Lee Sang-chul head of mobile marketing. Previously, Lee led Samsung's Russia operations and served as the head of the company's Latin America division, according to Reuters. The timing of Kim's departure couldn't be worse for Samsung. The company is still a prominent force in the mobile space, but it has started to slip. Samsung was the top smartphone vendor worldwide in 2014, capturing 28 percent of the market. However, the company's share stood at 32.5 percent a year earlier and is expected to tumble to 26.6 percent in 2015, according to research firm TrendForce.

Over the past several quarters, Samsung has faced increasing competition in key markets, such as China, where iphone x charger case competitors like Lenovo, Huawei and Xiaomi continue to gain market share, Samsung has acknowledged with each passing quarter that it's having trouble in the smartphone space, During an earnings call late last year, Samsung said that its marketing costs are skyrocketing in mobile in an effort to keep its smartphone shipments afloat, The company also said that it may have made a mistake in 2014 by offering too many smartphone models and not focusing enough on key products..