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Some investors had hoped for a stronger second quarter due to the release of HTC's latest flagship handset, the One M9. However, reviewers have been critical of the device, saying that it's a small upgrade over the previous model, the HTC One M8. CNET's Reviews team took the M9 for a spin, and while it received a solid 8 out of 10, they argued that the handset "doesn't exceed the competition where it counts."But HTC might not be as concerned about its success in smartphones as it once was. Last month, HTC chairwoman and co-founder Cher Wang took over as the company's CEO, replacing fellow co-founder Peter Chou. Wang has said that while HTC will not abandon smartphones, the company will attempt to capitalize on other growth areas it sees, including wearables. Wang also wants to target specific markets with products tailored to them.
In a statement accompanying her company's financials on Wednesday, Wang focused on HTC's prospects in areas outside of smartphones, "We have made strides in expanding our product offerings into new connected smart devices in areas such as fitness and entertainment," Wang said, "It is vital that we drive the connected lifestyle through our pursuit of brilliance and by engaging strategic partners to bring the best and most innovative products to market."Still, questions remain over whether iphone x screen protector 6d Wang can actually help HTC, Wang was, after all, the chairwoman at the company while its troubles persisted and despite replacing Chou, he's still running the company's Future Labs, working on next-generation technologies, So, while there has been a shake-up at the top, the same players are in different positions, causing analysts and investors to wonder if HTC can be fixed..
"It remains to be seen whether Cher Wang is the right person to get HTC back on track," Ben Wood, an analyst at CCS Insight, told CNET last month. "HTC has a very tough year ahead."Based on what HTC is predicting for the second quarter, Wood's comments already seem prescient. HTC did not immediately respond to a request for comment. HTC says that its revenue was up 25 percent in the first quarter, but its forecasts are not encouraging. HTC, the embattled handset maker that's trying to reinvent itself with help from its newly appointed CEO Cher Wang shared a bit of a mixed bag with investors on Wednesday.
It's seen its Snapdragon processor replaced by a Samsung-made chip in Samsung's flagship Galaxy S6 phones -- a switch that's costing Qualcomm hundreds of millions of dollars in sales, At the same time, it's had to fend off increased competition from Intel and from makers of lower-end chips in Asia, The challenges have helped push Qualcomm's stock down about 8 percent since the start of the year and depressed its financial results, Despite the difficulties, Executive Chairman Paul Jacobs said iphone x screen protector 6d in an interview with a handful of reporters Tuesday that his company has a clear path forward out of the woods, and he welcomed the heightened competition to ensure that Qualcomm keeps fighting to maintain its lead..
"Competition is good," Jacobs said soon after the company's partner, LG, held an event here to unveil its new flagship G4 phone. "It's the silver lining of what's been going on with the Samsung situation. I think it's a good wake-up call."Qualcomm remains the dominant player in mobile chips, with its Snapdragon processors, radio chips or both finding a home in Apple's iPhone, Samsung's Galaxy Note 4 phone, HTC's One M9 phone, as well as many other devices. The arrival of more viable competitors in its market, though, could mean more choices for device makers and consumers.
To keep hold of the majority of the market for smartphone chips, Qualcomm plans to direct its roughly $5 billion annual research and development iphone x screen protector 6d budget toward a handful of specific projects, so it can keep coming out with the most desirable technology, Jacobs said, Consumers might expect to see new technologies in the realms of virtual reality and robotics, as well as smartphone chips that can learn their owner's interests, Those are major areas of research for Qualcomm, said Jacobs, the company's CEO from 2005 to 2014 who now focuses on new technologies and long-term projects..
"What we're really going to do is focus in on some of the high-impact things," Jacobs said, "and a few of the other projects. We're going to do a little gardening."That will mean the company will continue cutting costs -- it already laid off about 600 employees in December -- while still driving its technology forward, Jacobs said. The pain for Qualcomm may last awhile, Susquehanna Financial analyst Chris Caso wrote in a recent note he titled "Samsungeddon." Even if Qualcomm wins back business it lost this year, it's likely to do so at much lower prices, he said, because of the greater competition out there.
Qualcomm could try to avoid that fate by pushing for higher-end features that its competitors don't have and that it can sell at a premium, A hint at what's to come soon from Qualcomm is its Zeroth , revealed in March, which could make a smartphone anticipate a user's needs before being prompted and uses behavioral analysis to make itself more secure, Zeroth will be a part of Qualcomm's new Snapdragon 820, which should arrive in phones next year, Qualcomm may iphone x screen protector 6d try to use that platform to help it regain Samsung as a customer and also stay one step ahead of its competitors, But it's unlikely its rivals will be slowing down..